Ascend Your Business
Strategy, Systems & Execution for Elite Founders
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When boosting LH isn’t the fix, and what that means for your clients
In the world of hormone optimization, low testosterone is one of the most discussed — and misunderstood — topics, especially am...
“If you’re not assessing, you’re guessing." – Paul Chek
As coaches, we pride ourselves on creating intelligent, individualized programs. But the truth is, without a high-quality assessment process in...
Intermittent fasting (IF) has taken the health and wellness world by storm. But unlike most diet trends, it’s not about whatyou eat—it’s about when you eat.
Whether your goal is fat loss, better focu...
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Intermittent fasting (IF) is more than a popular diet trend — it represents a powerful metabolic intervention that affects numerous physiological systems, including insulin signaling, circadian bio...
Gut health is one of the biggest trends in fitness and wellness right now — and for good reason.
Improving your gut health can:
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Help you lose weight more easily
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Boost your energy througho
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When it comes to fat loss programming for clients, we often turn to the aerobic system to guide our cardio choices and help increase overall calorie burn.
And most of the time?
We lean straight into...
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At Ascend, blood sugar dysregulation is something we see in our clients every single day. It’s more than just “feeling hangry” or needing a snack—poor blood glucose control is a foundational issue ...
 One of the most powerful ways to grow your personal training or online coaching business is also one of the most counterintuitive:
👉 Give away your best stuff for free.
Let’s break down why this wo...
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One of the areas we’re most passionate about at Ascend is supporting women through hormonal imbalances.
This is an area where far too many women are dismissed, given a quick fix like the contracep...
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If you want to grow your personal training business, it starts with this: an incredible offer.
An offer so compelling that your prospects feel silly saying “no.” Not because of hype or gimmicks—bu...
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At Ascend, we work with a lot of clients who’ve done the right things—they’ve trained hard, tracked macros, and followed calorie deficits or surpluses—yet they still haven’t seen the results they e...
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One of the most important principles in coaching is this:
🎯 Right strategy, right client, right time.
If you’re not matching your training approach to the client’s level, you’re either overwh...
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