If you run a service-based business — cleaning, coaching, trades, healthcare, or anything in between — chances are you’ve been told marketing is hard....

There’s a quote I came across recently that hit harder than most:

“If you want to have everything, you need to do everything.”

Sounds motivating...

The Ascend Execution Framework: A Practical, Evidence-Based Upgrade on Traditional Behaviour Change Models

By Ascend Education

Introduction

Most he...

Client drops at 2 to 4 weeks aren’t a marketing problem. They’re an onboarding problem.

You did the hard work: generated the lead, booked the cons...

 Building a brand in the fitness industry isn’t just about logos, colour schemes, or Instagram aesthetics. It’s about reputation. And reputation is bu...