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Strategy, Systems & Execution for Elite Founders

 
Marketing Tip: Don't Call Your Clients Stupid! meldrum performance coaching paul meldrum Mar 19, 2024

 

Over my time as a Personal Trainer and educator to health and fitness professionals, I have been lucky enough to have been a guest on many podcasts.

I always appreciate the opportunity to share my...

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Individualisation is Over-Rated! meldrum performance coaching Jun 29, 2023

If you have ever paid attention to any Personal Trainer marketing you would notice one thing stands out again and again.

Individualisation.

Individualised training programs.

Individualised macro pr...

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Reframe Your Hard meldrum performance coaching motivation Jun 25, 2023

The main reason people training is to change.

To transform. 

To become a different version of what they currently are. 

Yet, most people who want to achieve this are constantly disappointed in thei...

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What to do when you achieve your goal? goal setting meldrum performance coaching Nov 19, 2022

Today, I'm going to talk about something that a lot of trainers will never address: what do you actually do after you achieve your goals? What is the next step? How do I handle it emotionally? What do...

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Why Client Centred Coaching Matters meldrum performance coaching nutrition coaching personal training Nov 14, 2022

Lets use our imaginations for this - its a fun exercise! You go to the Dr because you have felt sick for a couple weeks and you just can’t seem to shake it. You make it to the surgery, sit in the wait...

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Calorie Control Strategies That DON'T Require Counting! meldrum performance coaching nutrition coaching Nov 07, 2022

For this article, I'm going to attempt something a little different. I normally write for either personal trainers trying to get better or for fitness enthusiasts trying to reach their potential. Toda...

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Self Compassion - The Secret Body Composition Success Tool meldrum performance coaching mpc personal training Oct 30, 2022

I have a confession to make.

I have been a coach and personal trainer for 18 years. I have helped 1000’s of clients get results with muscle gain, strength, fat loss, athletic performance, rehabilitat...

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Client Retention Strategies - More Than Automation meldrum performance coaching personal training Oct 24, 2022

Today, I'm going to teach you how to retain your personal training clients. Not just for 12 weeks, but for a long time. Think over a year. In fact, at the time of writing my longest retained client is...

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Want to Know The REAL Secret to Lasting Body Composition Change? meldrum performance coaching nutrition coaching Oct 23, 2022

We live in a world with countless dietary hacks, macro prescriptions and supplements that promise life changing results, yet we struggle to make lasting changes to our body composition and health. 

B...

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The Level 3 Client Strategy Guide meldrum performance coaching nutrition coaching personal training Aug 23, 2022

Level 3 clients are the clients we all want to train. We get to dig into our bag of tricks, do all the cool stuff we have learned over our careers and get some amazing transformations and results! Alt...

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The Level 2 Client Strategy Guide meldrum performance coaching nutrition coaching personal training Aug 16, 2022

 One of the most exciting things for a Personal Trainer is when their clients move up from a Level 1 Client to a Level 2. At this point in their training career, you will be able to start doing more c...

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The Level 1 Client Strategy Guide meldrum performance coaching nutrition coaching training Aug 02, 2022

As Personal Trainer's, we all want to work with elite athletes. Fitness models and bodybuilders. Strength athletes of all types.

The irony of this is, these are very rarely the clients we will actual...

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