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Why You Should Eliminate Biased Thinking (and 10 Tips to Help You Do It) ascend education better coach biased thinking coaching tips Apr 25, 2025

Cognitive biases are mental shortcuts that help us make decisions quicklyā€”but they donā€™t always lead us in the right direction. While these mental shortcuts may have once helped our ancestors survive,...

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Paul Meldrum

Iā€™ve spent the last 21+ years building in the trenches of fitness, coaching, and service-based businesses ā€” not just delivering outcomes, but designing acquisition, delivery, and operational systems that work in the real world.

ASCEND: THE ACQUISITION DESK
Straight-talking insights on how to attract better leads, close more deals, and build a growth machine that doesnā€™t rely on hope marketing.

Every week you get one idea, one play, and one lever to pull to grow faster with less chaos.

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